2001 ASPC Masters Communication Award Winners

Annual Reports
Masters Award:
Peter Yorke
i-flex solutions limited
"i-flex Annual Report 2000 - 2001"

Honorable Mention:

  • Agencija 41
  • CFO and Communications, "TVA Annual Report 2001"

    • Brochures and Booklets
    Masters Award:
    Lisa Patten and Peggy A. Hall
    Watson Wyatt and FedEx Express
    "FedEx Express - Welcome to our World New Hire Orientation"

    Honorable Mention:

  • Sun Health Communication Services, "We're at the Heart of Serving You ..."
  • Jillian Medoff and Jill Rafkin, Aon Communication Consulting,
    "PSERS Health Options Program 2002 Open Enrollment"

    • Crisis Communications - Individual Piece
    Masters Award:
    Ximena Raimondo and Sheri Fitts
    Arnerich Massena & Associates, Inc.
    "Where Do We Go From Here"

    Honorable Mention:

  • Milagros Y. Llorin, Coca-Cola Bottlers Philippines, Inc., "Coca-Cola Mission P.E.T."

    • Crisis Communications - Series
    Masters Award:
    Ken Smalling, Lisa Garcia, Sano Blocker, Nancy Voith and Tom Mattia
    EDS Global Communications and EDS Office of Government Affairs
    "NHIC Medicaid"

    Honorable Mention:

  • Kathleen McGovern, James Mandler and Judith Pommett,
  • Continuum Health Partners, Inc. Department of Public Affairs,
    "World Trade Center Disaster / NYC"

    • Direct Mail
    Masters Award:
    Julie Stanish
    Washington Hospital Center
    "Heart/MedSTAR"

    Honorable Mention:

  • George Llewellyn, KoSa and Fidelity Investments,
    "KoSa Online Annual Benefits Enrollment"
  • Kathleen McGovern and Gregory Fessenden, Continuum Health Partners,
    "Stroke Awareness Direct Mailer"

    • Electronic Media - Web Sites
    Masters Award:
    Don Empie and Martine Poels
    Exxon Mobil Corporation
    "Inside ExxonMobil"

    Honorable Mention:

  • Bill Mackenzie, Intel Public Affairs, and the X-Site Website Communications Team
    "Connecting with the Community"
  • The Inside KP/CA Editorial Team,
    Kaiser Permanente - MultiMedia Communications,
    "Inside KP/California - the Front Door to the KP Community"
  • Corporate Communications, Allegheny Energy,
    "Allegheny Energy Online Newsroom"

    • Electronic Media - Electronic Publications
    Masters Award:
    Stephanie Buckley
    Winrock International
    "Innovations - Electronic Newsletter"

    Honorable Mention:

  • Jean Altz, Elyse Cuttler, Rachel Hartstein and Bonnie Rodney;
    Employee Communications Team; MasterCard International;
    "WHAM - MasterCard's Electronic Publication for Employees"
  • Tiffany Collins, Best Western International,
    "Member Public Relations Manual"
  • Jessie F. Wuerst, Avista Corp., "The Avista e.view"

    • Electronic Media - Multimedia Presentations
    Masters Award:
    Julie Arciszewski and Paul Cicco
    MassMutual Retirement Services
    "Beyond the Traditional Digicard"

    Honorable Mention:

  • Kyrsten Braun, The St. Paul, "PSS Employee Recognition Presentation"
  • Ann Gallant, CareFirst BlueCross BlueShield,
    "CareFirst Tradeshow Booth Video"

    • Electronic Media - Other
    Masters Award:
    Janice Y. Burnham and Brian D. Maurer, The ROC Group
    and
    R. Scott Speidel, Kraft Foods, Inc.
    "Big Dog, Byte Size Space!"

    Honorable Mention:

  • Tom Carlson, Brad Christensen, Ed Hood, David Rowney and David Smouter;
    AMEC Earth & Environmental; "AMEC's E-Card Brochure"
  • Laura Maly, Anne Marie Ligas, Carlee Scott, Claire O'Sullivan,
    Andy Ostrowski and Dina Baez;
    Trustmark Insurance Company; "Trustmark's Virtual Water Cooler"
  • Victoria Anne Sublette, Fledermouse Consulting,
    "Communication Skills Web Course"

    • Feature Writing - Single Purpose
    Masters Award:
    William C. Heerman
    Southern Company Corporate Communication
    "Working for a Living: My day on a line crew"

    Honorable Mention:

  • Nancy Gordon, Institutional Real Estate, Inc.,
    "Switch Hitting: Looking Back at Public Service"
  • Whitney Fleming, Environics Communications, "Staying Private Pays Off"
  • Jenny M. Titus, MGM Grand, "Rita Rudner feature article"

    • Feature Writing - Series
    Masters Award:
    Education & Guidance
    American Century Investments
    "Estate Planning Tutorial"

    Honorable Mention:

  • Mike Bowling and Diane Park, Entergy Corporate Communications Department,
    "Entergy Nuclear 2001 Quarterly Progress Reports"

    • Internal Video - Single Purpose
    Masters Award:
    Bush Brothers & Company
    "Bush Brothers' History"

    Honorable Mention:

  • Corrine C. Clement and George Wang, MGM Grand Hotel and Casino,
    "Madonna Thank You Video"
  • Robyn L. Radomski, Sonnenschein Nath & Rosenthal,
    "Harold Shapiro: Celebrating 50 Years at Sonnenschein"
  • Nicole Townsend, Carolyn Konrad, Bob Stobener and Mike Lidskin;
    Raley's; "Follow Your Dreams"

    • Internal Video - Series
    Masters Award:
    Team Resources
    BayCare Health System
    "Workers' Compensation Injury Prevention Videos"

    Magapaper
    Masters Award:
    Bob Peacock and Kathleen Clarke
    Miller Brewing Company and Clarke Marketing Communications
    "Miller Time Quarterly"

    Honorable Mention:

  • Jonathan Kersting, Matt Holjes, Kim Chestney Martino, Steve May and Tony Esposito;
    Pittsburgh Technology Council; Pittsburgh TEQ
  • Ron Kirkpatrick, Charlotte Lassos, Susan Pack, Kerry Rivera, Charley Roberts and Brin Wall;
    Toyota Motor Sales and Ervin Bell Advertising, "Toyota Today"

    • Magazines
    Masters Award:
    Deborah A. Schmidt, Erin Fagan, Lisa Slutter, Jaci Ponzoni,
    Stephanie Belcher and Colleen Marble
    Teradata, a division of NCR and Pace Communications, Inc.
    "Teradata Magazine"

    Honorable Mention:

  • MassMutual Financial Group, "M Magazine"
  • Exec Staff, Unisys Corporation, "Exec: The Executive's Guide to Electronic Business"
  • Paul Hennessy, Editor and Debra Ruder, Associate Editor;
    Communications Department, Dana-Farber Cancer Institute;
    "Paths of Progress Magazine"

    • Marketing Materials - Audiovisual
    Masters Award:
    Heidi Walsh
    T. Rowe Price
    "T. Rowe Price Retirement Plan Services Virtual Tour Video"

    Honorable Mention:

  • Medical Devices & Diagnostics Team; FischerHealth, Inc.;
    "REMATCH Video News Release"

    • Marketing Materials - Print
    Masters Award:
    TXU Total Compensation Project Team
    "Total Compensation"

    Honorable Mention:

  • Marc Bellefleur and Carol Despres, Aetna Customized Communications Group,
    "Aetna Customized Communications Group Holiday Card"
  • Herrmann Advertising Design/Communications and Reed Smith LLP,
    "It's Personal Campaign"
  • California Member and Marketing Communications Department,
    Kaiser Permanente, "Women's Health Services Brochure"

    • Marketing Materials - Other
    Masters Award:
    Paulette Hall, Gary Garrett, Pam Palmer, Barbara Minturn and Cathy Meister
    EDS Global Advertising, Marketing, Communications and Strategic Alliances
    "CIO 100 Marketing Package"

    Honorable Mention:

  • Ann Gallant, Vice President, Corporate Communications;
    CareFirst BlueCross BlueShield;
    "Advertising Launch of CareFirst BlueChoice"
  • BP Digital Business Communications, "Evolution"

    • Newsletters
    Masters Award:
    Nick Janulis and Isabella Canenna
    TIAA-CREF
    "TIAA-CREF Investment Forum"

    Honorable Mention:

  • The Inside Financial Editorial Staff, Ford Financial, "Ford Financial's Inside Financial"
  • Sprint PCS Customer Solutions, "*2Talk"
  • Alan Elias, Kristine Blegen and Marion Champion; Providian Financial;
    "Prolog - Communicating and Responding to Our Employees"

    • News Writing - Single Purpose
    Masters Award:
    Amy K. Harding
    Pa. Township News
    "Are Three Enough? Five Too Many? - Township Supervisors
    Weigh the Pros and Cons of Three- and Five-Member Boards"

    Honorable Mention:

  • Ann Gallant, Vice President of Corporate Communications;
    CareFirst BlueCross BlueShield; "Senior Short-Term Rx Program"
  • Judson Wood, EDS Global Communications,
    "EDS Medical Executive Puts E.R. Experience to Work"

    • News Writing - Series
    Masters Award:
    Ann Gallant
    CareFirst BlueCross BlueShield
    "Best Practice Series

    Opinion/Editorial Writing - Single Purpose
    Masters Award:
    EDS Canada Communications
    "Online Security Key to Success"

    Honorable Mention:

  • Cindy Abram, Reliant Energy Mid-Atlantic,
    "Setting the Record Straight on Seward Power Plant"

    • Opinion/Editorial Writing - Series
    Masters Award:
    Lori Gallagher
    "Alcoa Chief Technical Officer Letters"

    Press Materials - Individual Press Release
    Masters Award:
    Prudential Financial, Inc.
    "Women Care About Their Physical Safety and Security ...
    But What About Their Finances"

    Honorable Mention:

  • Suzanne Morse; Harry and David;
    "Harry and David 2001 Valentine's Day Feature Article"
  • Eileen Tobey, Andre Beaulieu, Tanya Bruckmueller and Sheri Somerville;
    ETC Communications Inc.; and Pharmacia Canada; "Toilet Mapping in Canada"

    • Press Materials - Media Kit
    Masters Award:
    Jeff Baum and Kristin Dobrowolski
    EDS
    "EDS 'Running With the Squirrels' Advertising PR Support Campaign"

    Honorable Mention:

  • Medical Devices & Diagnostics Team; FischerHealth, Inc.;
    "Fujifilm Medical Systems 2001 RSNA Press Kit"
  • Catherine Markson, Avista Corp., "Energy Conservation Education"
  • Laura Gillig, David King and Mike Tyndall;
    Southern Company Corporate Communication;
    "Southern Company Environmental Progress Report and CD Press Kit"

    • Speech Writing
    Masters Award:
    Jerry Yelverton, Carl Crawford, Dakin McKay and Diane Park
    Entergy
    "Entergy's Yelverton Speaks with an Open Eye to the Future"

    Honorable Mention:

  • Ron Kirkpatrick, Toyota, "Mobility and Responsibility in the 21st Century"
  • Gordon Curry, James Toccacelli, Eileen Weber, Stephen Heckbert,
    Joseph Konecny, Kevin Lightfoot and Janet Welsh;
    EDS Canada; "Empire Club of Canada Speech"